2026 AEW Allure e-Pack: Color Flow, Doubloons and the October 28 Drop

2026 AEW Allure arrives on Upper Deck e-Pack Wednesday, October 28, at noon Pacific / 3 p.m. Eastern. Color Flow brings the wrestler-by-wrestler rainbow chase, while Doubloons supplies a very different kind of shine. This drop opens the online-pack channel: collectors open packs on e-Pack, with eligible physical cards fulfilled through COMC. October 28 is the e-Pack launch date, separate from the physical Hobby release. Upper Deck’s launch announcement

The October 28 pack format

Allure’s e-Pack configuration is eight cards per pack, eight packs per box and nine boxes per case. Upper Deck gives averages of at least four serial-numbered cards per box and one Color Flow card per pack. The numbered base parallels include Black and Blue /35, Purple Diamond /10 and Golden Treasures 1/1. That puts a regular Color Flow slot alongside the smaller-run base chase; the two serve different collecting projects within the same opening. e-Pack configuration

Julia Hart makes a convincing rainbow starter

Color Flow spans 20 wrestlers, with five adjoining color combinations for each: Red-Orange, Orange-Yellow, Yellow-Green, Green-Blue and Blue-Purple. Luke the Cardist created this edition’s design. Building a wrestler’s five-card run follows that color progression, with Full Rainbow Autographs available as a separate signed chase. Upper Deck’s product preview

Julia Hart’s Red-Orange card at the top of this page makes the design easy to appreciate. Her metallic red gear, black panels and red choker carry the same colors as the artwork behind her. Thick black contours keep the swirling background from swallowing the portrait. The strongest part is how little separation there is between costume and card design: Hart looks as though she belongs in that particular color treatment, even before the other four cards join it.

The official checklist includes Hart as CF-2 in all five Color Flow combinations, with her Full Rainbow Autograph listed separately as CFR-2. Her run has a defined shape: five unsigned color steps, then a signed companion to pursue. The autograph is a pack-inserted chase, separate from the platform’s set-completion achievements. 2026 AEW Allure checklist

MJF gets the gold treatment

MJF’s Doubloons card trades Color Flow’s liquid-looking contours for an ornate gold frame and huge lettering. His dark suit and checked scarf stand out against the yellow-green center, while the pink shirt supplies a sharp accent. The hands-together pose does most of the character work. Even with that enormous title overhead, the eye lands on his face first; the surrounding gold feels particularly at home around this portrait.

MJF is DB-16 in the Doubloons checklist. Upper Deck lists the insert at 1:146 e-Pack packs, compared with Color Flow’s overall one-per-pack average. That is a frequency for the Doubloons insert set, not a promise of MJF every 146 packs. The two pictured cards show the product’s range: a Color Flow run built across repeated colors, and a less frequent standalone insert with a much more theatrical frame. Official checklist and odds

What the fractional base cards mean

AEW Allure’s 100-card base set, including 20 In Action cards, is fractional on e-Pack. Fractional cards are collected online and combined in multiples of the same card to obtain a corresponding physical item; the copies used in that combination leave the online collection. The announcement does not yet specify Allure’s combining ratio or resulting card treatment. That distinction matters for this release: the eight-card pack count should not be read as eight immediately shippable physical cards. Allure launch details · e-Pack fractional-card FAQ

For Allure’s shippable cards, COMC handles fulfillment, and collectors can also transfer them to a linked COMC account. e-Pack-exclusive achievement cards add another set-building element, although the launch announcement has not detailed those rewards. Pack and box pricing have not been announced either. The immediate appointment is October 28 at noon Pacific in the AEW e-Pack store, with Color Flow, Doubloons and the numbered parallels forming the announced chase.